Global Brand & Growth Consultancy
BrandHaus partners with ambitious founders, operators, and investors to scale brands across the US, MENA, and Europe — turning complex business challenges into profitable, sustainable growth.
A note from the founder
Blake J. Lopez is an award-winning global C-suite marketing executive and business strategist with a 14-year track record of building, scaling, and revitalizing businesses — transforming challenges into profitable ventures.
Fourteen years of C-suite leadership across the lifestyle landscape — fashion, fitness, home, entertainment, travel, music, and technology. Brand work spans Levi's, Nike, Bang & Olufsen, NBCUniversal, Spotify, Society6, Tasc Performance, and most recently Barry's — building businesses for venture-backed startups and Fortune 500 brands alike.
BrandHaus exists to bring that same operating intensity to founders, mid-market brands, and PE/VC portfolios who need senior leadership without the full-time hire.
By the numbers
What we do
Every engagement is custom — but the underlying methodology is consistent. We integrate brand, performance, and operations so growth compounds rather than burns.
Built from launching and scaling brands in 16 countries. Market entry, go-to-market, franchise & partner enablement, and local brand adaptation across MENA, EU, and the Americas.
Architecture, segmentation, narrative, and brand refresh that connects to high-value consumers.
Integrated brand and performance engineered for ROAS, LTV, and durable growth.
DTC eCommerce, site experience, content strategy, and the data infrastructure behind it.
Interim C-suite leadership, board advisory, and PE/VC portfolio operating support.
Case in point — Barry's
A textbook expansion problem: a global fitness brand stalling in MENA, an unclear local proposition, and a corporate sales engine running on fumes.
Restructured the MENA growth strategy end-to-end — repositioning, performance overhaul, partnerships, and a rebuilt corporate sales motion. Within four months: revenue compounding, online sales surging, and a partnership program generating $3M alone.
Who we work with
DTC, eCommerce, and lifestyle founders sharpening positioning, building the demand engine, and scaling internationally — across the US, UK, Europe, and Middle East. From Series A through pre-exit.
Operating-partner support for VC- and PE-backed consumer brands. Pre-close diligence, post-close growth audits, fractional CMO placements, and portfolio-wide brand and growth advisory.
For headhunters, board chairs, and search partners placing senior marketing leadership: Blake is selectively open to board director, advisor, operating partner, and interim CMO roles with category-leading consumer brands.
Open to engagements
Blake J. Lopez is a global C-suite marketing executive and fractional CMO with a 14-year track record building, scaling, and repositioning consumer brands across the United States, United Kingdom, Europe, and the Middle East. Currently based in Miami with offices in Los Angeles, New York, and Dubai, he works with a small number of founders, CEOs, venture capital and private equity firms each year. For board appointments, operating-partner conversations, executive search inquiries, and interim CMO engagements — including roles based in or remote from New York, Los Angeles, Miami, Dallas, London, Paris, Berlin, Amsterdam, Madrid, Milan, Dubai, Abu Dhabi, Riyadh, or Doha — please reach out below.
Blake is both a structured thinker and strategist, and a creative problem solver — he understands the macro questions and prioritizes the issues to create a thoughtful plan. Several clients were so impressed with his capabilities, they tried to hire him directly.
Get in touch
We work with a small number of operators each year. Send a note with a little context — what you're working on, where you are in the journey, and what you're trying to unlock.
FROM THE NEWSLETTER
Operator notes on building consumer brands.
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